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Marketing and advertising. The pillars of the dental business
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Christopher Phelps
Course details
Lecturers
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1h 7min
Lesson
Marketing and advertising. The pillars of the dental business
Christopher PhelpsLesson is included in the next courses:
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Get this course and 2,800 CE Hours with Membership.
...per year
What’s included in
This lesson
Details
1h 7min
1 CE Credits
English
Access to the record for Membership period
Lesson program
– Marketing 101: definitions and understanding of the main goal
– Marketing and advertising protocols
– The three different types of marketing
– Gross root marketing protocols
– What is my market, and whom am I marketing for?
– The patient mindset barrier
– Benefits of dental saving plan
– Grass root marketing combined with a dental saving plan.
Recommended for: Orthodontists, Prosthodontists, Functional dentists, Pediatric dentists, Endodontists, Restorative dentist, Periodontists, Implantologists, Oral and maxillofacial surgeons, General dentists.
Lesson is included in the next courses: